Case Study
See how we partnered with iKhokha to build a demand generation engine from the ground up.
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iKhokha is a South African fintech company offering mobile point-of-sale (mPOS) solutions. Their platform enables small businesses and individuals to accept card payments through smartphones and tablets.
The Challenge
iKhokha needed help segmenting their existing client base and identifying companies that matched their target profile. They wanted a scalable way to keep their account managers’ calendars full of high-quality demos, ones that could turn into lasting client relationships. That’s when they turned to Outsourced SDR.
What we did
- Built and deployed 1 email sequence
- Identified 320 companies matching the target criteria
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